Module 01
The 3-Line Bio Formula
Every dialed bio follows the same architecture:
LINE 1 → Who you help + the result
LINE 2 → The proof or unique mechanism
LINE 3 → The call-to-action (down arrow → link)
Fill-in-the-blank examples:
Coach
I help [busy moms] [lose 15lb in 90 days] Without meal plans, without calorie counting ↓ Grab the free starter kit
Realtor
Helping [South FL families] [find homes that cash-flow] Closed $42M in 2025 · 5★ on 187 reviews ↓ Free buyer playbook
Salon Owner
[Miami's] go-to for [silent suite rentals] 6 suites · 100% occupancy · waitlist open ↓ Tour the space
Service Business
We build [client machines] for [local owners] $2M+ in tracked client revenue ↓ Book a 15-min audit
Creator / Coach
[Owner-less income] for people who don't own property $0 to $14k/mo using only Airbnb arbitrage ↓ Free roadmap
Restaurant
[Best brunch in Doral] · open 7 days Locally owned · voted top 10 in 2025 ↓ Reserve a table
Module 02
The Link-in-Bio Page Architecture
One link. Three tiers. Stop sending people to a 17-button mess.
Tier 1 · The Hero CTA
Your highest-intent action.
"Book your free audit" or "Get the roadmap" or "Reserve your spot." One button. Big. Above the fold.
Tier 2 · The Tripwire
The $7 to $97 entry point.
Lets a casual visitor say yes to YOU before they're ready for the main thing.
Tier 3 · The Trust Stack
Reviews, press, recent wins.
Don't link to "About us." Show 3 5-star reviews. Show a logo bar. Show a result.
Module 03
The 9-Tile Visual Grid System
Your first impression is the top 9 tiles. Visit your profile in incognito. Could a stranger tell what you do in 4 seconds?
Rotate this pattern. Your grid will look intentional within 9 posts.
Module 04
Highlights, The Order That Sells
The first 4 highlights are your storefront windows. Use this exact order:
- START HERE: a 60-second "what we do" intro reel
- RESULTS: client wins, before/afters, screenshots
- REVIEWS: screenshots of 5-star reviews and DMs
- BOOK / SHOP: direct path to the CTA
- Everything else can come after (process, FAQ, behind-the-scenes, team)
Module 05
Profile Picture Rules
- Face, not logo (unless you're a 7-figure brand)
- Plain or single-color background, no busy patterns at 110px
- You filling 70%+ of the circle (close crop, not full body)
- Smile or confident neutral, never sunglasses, never side angle
- Same photo across IG, TikTok, FB, LinkedIn, instant recognition
Module 06
27 Hook Templates (Copy & Adapt)
Swap [your niche] / [your offer] / [your result] into any of these:
Module 07
The 48-Hour Implementation Plan
- Hour 0-2: Rewrite bio using the 3-line formula.
- Hour 2-4: Build/redesign your link-in-bio with the 3-tier structure.
- Hour 4-6: Reshoot or rename your top 4 highlight covers.
- Day 2: Post 3 new tiles using the 9-tile rotation.
- Day 2 evening: Test from incognito on mobile. 4-second test: can a stranger tell what you do?
Ready for us to build the whole machine with you?
The 4-Call Social Growth Program covers Content, Systems, Offer Structure, and Branding. Four private 1:1 calls. We architect the entire engine with you, one pillar per call.
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